Print
remains an important
medium although subscription
totals are on the
decline. In deciding
which publications
you should develop
relationships with,
analyze the ones in
your area. Ask yourself
these questions:
What
publications can benefit
your region the most?
What publications
would most easily
give courage to your
region?
Does the publication
appear to print articles
of the type you plan
to submit?
Who are the editors
of those publications?
What "Calendar
of Events" or
"Community Update"
opportunities have
you overlooked?
News
not tied to a date
can be submitted at
any time being mindful
of the publications's
deadlines. News that
is tied to a date
such as an announcement
of an upcoming event
or performance, should
be delivered no more
than 10 days prior
to the event. If you
are inquiring about
a feature story, suggest
your idea three weeks
prior to when you
hope the story will
run. Submit recaps
of news events, such
as results from regional
competition, no more
than 24 hours after
the event.
Suburban
newspapers generally
love pictures. Be
sure to get some good
black and white photos
to accompany your
story. When you submit
photos, send 5 x 7s.
Put your name, address,
phone number, and
the name of your region
on a label on the
back of the photo.
Include a date.